TBENCH (BENCHCOUNCIL TRANSACTIONS ON BENCHMARKS, STANDARDS AND EVALUATIONS) CALLS FOR PAPERS



A Social Vision for Value Co-creation in Design

The Cluetrain Manifesto was introduced in 1999, calling for a powerful global conversation between companies and the people they serve.Since then, the conversation has started gauze fabric by the bolt and is finally gaining momentum.Co-creation is the buzzword of the day to describe the various types of conversations that are taking place.But the c

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